UFC 94: St-Pierre vs. Penn 2

A historic Champion vs. Champion bout between Georges St-Pierre and BJ Penn headlined the card, marking the first time two reigning UFC champions faced each other. Penn entered attempting to become the promotion’s first simultaneous two-division Champion. The matchup was heavily promoted with a publicity tour through Canada and Hawaii, alongside the launch of UFC Primetime, a show that cost $1.7 million to produce. The event also marked Jon Jones’s first appearance on a UFC PPV main card.